Marketing & Branding Your Food Business, Part of the Heritage Food Entrepreneurship collection.

Food entrepreneurs, this class is for you! Learn how to build your brand, market your product, and tell your story.

About this event

Do you have a tasty idea for a food business but your packaging is kind of blah? Remember that your customers first impression of your food starts with the packaging. If you are a food entrepreneur who wants to grow your business you need to learn how to build a brand, market your product, and tell your story. Startup Tucson in partnership with Tucson City of Gastronomy have teamed up to present a series of three workshops aimed at supporting small, local food businesses to grow and scale their business. Local experts will help participants think about how they can build their brand and attract loyal customers. This workshop will cover how to design packaging to ensure effective informational branding, the importance of storytelling through branding and how to turn a customer into a brand advocate. Participants will leave with tools, resources, and strategies they need to effectively market their food products to today's customers. Register Here.